Our client, a leading India-based manufacturer of power conditioning and power protection equipment, is seeking a technically skilled and commercially driven Business Development Manager to oversee and grow its business operations in Nairobi.
The ideal candidate should have a strong electrical or electronics engineering background, proven experience in technical sales and the ability to translate complex power-quality requirements into practical solutions for industrial and commercial clients.
Key Responsibilities
- Identify and develop new business opportunities within the industrial, commercial, manufacturing and electrical equipment sectors in Kenya.
- Promote and sell power conditioning and protection products, including static voltage regulators, stabilisers, transformers and related electrical equipment.
- Assess customer power-quality challenges, understand their technical requirements and recommend appropriate product solutions.
- Manage the complete technical sales cycle, from prospecting and client consultation to proposal preparation, negotiation and closure.
- Build and maintain strong relationships with industrial clients, consultants, original equipment manufacturers, contractors, procurement teams and engineering professionals.
- Conduct technical presentations, product demonstrations, seminars and client meetings to explain product features, applications and benefits.
- Identify and manage channel partners, distributors, sub-dealers and strategic business partnerships to expand market reach.
- Monitor competitor activities, market trends and emerging customer requirements while coordinating with technical and manufacturing teams to support smooth order execution.
Key Qualifications
- Bachelor’s degree in Electrical Engineering, Electronics Engineering or a related technical field; an MBA in Marketing or Business Administration will be an added advantage.
- 7 – 10 Years of experience in technical sales, or business development within the power-quality, industrial automation or electrical equipment industry.
- Experience selling products such as UPS systems, voltage stabilisers, inverters, transformers or related power protection equipment.
- Strong ability to interpret electrical schematics, single-line diagrams, technical specifications and customer requirements.
- Demonstrated experience in B2B solution selling, negotiation, relationship management and achieving sales targets.
- Willingness to travel regularly to client sites and industrial locations across Nairobi and East Africa.
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